Armitage Comms Blog


Our Blogs

 

Here at Armitage Communications, we’ve worked hard to pull together a mixture of educational marketing content and relevant industry news.
Read our blog to get an idea of what stimulates and inspires us to work within this sector and our thoughts and opinions about PR, marketing and the industry.

women in engineering day

Supporting International Women in Engineering day 2019

On the 23rd June, the Women’s Engineering Society (WES) will be celebrating its sixth year of International Women in Engineering Day. The international campaign was created to raise the profiles of…

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5 Reasons Why B2B Marketers are Talking about ABM

Account Based Marketing (ABM) has slowly become an increasingly important part of a B2B Marketers strategy. As the latest “shiny” marketing tactic, ABM allows you to focus on opening the doors in…

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How to create value by converging your OT/IT operations

I am increasingly being asked to write about the convergence between the worlds of OT and IT, this blog discusses this issue and asks how industrial automation companies can help themselves.…

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Virtual Reality and Augmented Reality

The Rise of Virtual Reality and Augmented Reality in Manufacturing

From consumer to manufacturing, virtual reality (VR) and augmented reality (AR) technologies are revolutionising the world today. VR is aiding manufacturers to digitally simulate the product or…

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5 Content Creation Hurdles and How to Overcome Them

  Whether you’re B2B or B2C we are all aware that creating content for blogs, website, social media, and downloadable content is important. But if it were easy we’d all be churning out content…

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Top 10 Tips to Deliver A Powerful B2B Email Campaign

In our digitally developing world, there’s no doubt that emails are one of the most effective ways to help build relationships with our leads. Communication through email can gather vital data to…

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#STEMspiration for all of us

We’re in March and the chances are that you’ve broken your resolutions already, as have I, my landlady, my boss and my cat. The number one New Year’s resolution according to Statista is to eat…

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The moment we’ve been waiting for – our zest for PR is celebrated at the Petroleum Economist Awards

Never in my three and a half years at Armitage Communications have I experienced such a build-up of emotions in such a short time. Over the last three weeks, there’s been an underlying tension…

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Our fave five tools for marketing digitalisation to the O&G industry

A world without oil is a world without transport, buildings, laptops, cosmetics, clothing, medication and more. Vitally important in our day-to-day lives, oil has become the most important source of…

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Will Brownies be our future tech queens?

Collecting badges was as exciting as collecting insta likes.For the first time in a while I’m wishing that I was ten again. Most of the time I enjoy my young adult life but more recently…

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