Help us help children and families dealing with childhood cancer

Do you fancy yourself as the next Bear Grylls, taking a six-day-long walk in the desert? Well that’s exactly what the Ben Trekkers are up to right now. They began their trek on the morning of the 20th April 2015 at the foot of the Brandberg Mountain in Namibia and will spend the next few days traversing grassy plains, dune fields, river valleys and sedimentary hills to raise money for children’s cancer charity Brave Ben’s Superstars Fund (BBSF).

BBSF’s mission is to assist children and their families to help maintain a normal family life whilst dealing with the disruptive aspects surrounding childhood cancer. Although much fundraising is done to help research into fighting cancer, five children per day are still diagnosed with this terrible illness. BBSF assists organisations and patients directly, ensuring the children and families get the support they need and deserve to help them cope through their ordeal.

The charity was set up in memory of Ben Preston, who was diagnosed with a tumour when he was just six years old. After undergoing numerous operations, MRI scans, x-rays, chemotherapy, and radiotherapy, and having been free of the disease for nine months, Ben sadly had a relapse and passed away on the 30th March 2007, aged just eight years old. He showed real courage, never complaining once and was happy and positive throughout. These superstar qualities inspired his family and all those that knew him to show equal bravery.

With your help, we’d like to make a donation to this excellent cause and recognise the determination and heroism of the Ben Trekkers this week. We’ll be tracking their progress on our Twitter feed, but meanwhile we’d like all of our followers to get involved in the campaign. Simply tell us how many bears you can see below, and for every correct answer we’ll donate £1 to BBSF. Of course, every donation counts so if you are as touched by Ben’s story as we are, it would be great if you could donate as well, after completing the competition entry form below.

In addition, we will select one lucky entry to receive a £20 Build-A-Bear gift voucher, so you can create your very own furry friend.

Full name
Number Ben’s Bears Found

Remember to tweet us your answers @ArmitageComms with #BensBears to help spread the word!

Terms and Conditions
1. One entry per person. 2. The competition closes at Friday 24th April 2015 at midnight. 3. In the event of a tie, the winner will be selected by raffle. 4. There is no cash alternative to the prize offered. 5. The winner will be announced on Monday 27th April 2015.